This is a special place, the kind you remember, but can never find. By the Way is an old-fashioned bakery where everything is made by hand, from scratch, in small batches in our tiny kitchen. And, by the way, all our baked goods are gluten free and dairy free. They're also certified kosher. Most important, everything we make is as delicious as - if not better than - most conventional baked goods
Blueberry muffins bursting with blueberries, a lemon layer cake made with fresh lemon zest and filled with homemade lemon curd, a chocolate chip cookie made with the finest Belgian chocolate. A smile you can taste.
Come visit us to find out why so many people have fallen in love with our bite-size little shops!
Simple White… light vanilla layer cake covered in vanilla bean frosting
adorable little cakes are the talk of the town
Chocolate Chip… vanilla cake with chocolate chips, baked in a mini bundt pan and covered in a satiny chocolate glaze
Lemon Poppy Seed… a classic combination with a tender crumb
Old-Fashioned Apple… its spiral shape gives it a donut-like crust
Orange Almond… a versatile mini cake that’s perfect for a quick breakfast or a fancy dinner party
Pear Plum… pears and plums add wonderful complexity to a simple coffee cake
Sour Cherry… a diminutive version of our signature cake
“The Schnibbles”… an over-the-top Devil’s food chocolate chip mini cake, for chocolate lovers only
Alas, our holiday baked goods are not Kosher for Passover - many contain rice, corn and/or soy, and all are baked on the same pans that we use during the rest of the year. However, for the less observant, a number of items are “in the spirit of Passover”. They’re made without leaveners, and some are grain-free.
Are all of your products dairy free? Yes. There’s milk for the coffee, but you won’t find any dairy products in the BTW kitchen. In fact, our baked goods are certified pareve (prepared without meat, milk, or their derivatives) by National Kosher Supervision (http://nationalkoshersupervision.com).
Are you kosher? Yes. We’re under the supervision of Rabbi Aaron Mehlman of National Kosher Supervision. He’s certified that our products are not only kosher; they’re pareve (prepared without meat, milk, or their derivatives) as well.
Are any of your products vegan? Our kitchen is continually testing vegan options, but we don’t currently have any on the menu. However, our rugelach is egg free.
What ingredients do you use instead of wheat and dairy? A notebook with information about each ingredient is available for your review at each location. You’ll learn about our gluten free flour mix and dairy alternatives. You’ll also see that we use the finest conventional ingredients, including Belgian chocolate, French cocoa powder, organic jam and pure Madagascar Bourbon vanilla.
Can I place an order for an item on the menu that isn’t available at the location where I’d like to pick it up? Yes, we’re happy to accept special orders! If you’d like to pick up cupcakes at our NYC store or mini cakes at our Hastings location, just give us 72 hours notice and the product will be waiting for you.
Do you make custom layer cakes? We LOVE making custom cakes, especially wedding cakes! Please take a look at the photo gallery to see just a few of the custom cakes we’ve made for very happy customers.
Can you accommodate large orders? Yes! Please give us a call to discuss catering options.
Do you deliver? Not at the moment, but we regularly revisit the issue, particularly for our NYC stores.
Do you ship? No. That’s a very different business that requires far more space than we have in our tiny shops.
Additional questions or concerns? Call the bakery and leave your name, phone number and email address and Helene Godin, the owner of By the Way Bakery, will get back to you promptly.
Hours: Tuesday to Friday, 8 am to 5 pm
Saturday 9 am to 5 pm
Sunday 9 am to 2 pm
(Closed Monday )
UPPER WEST SIDE
New York, NY 10024
Hours: Open Every day 8 am to 8 pm
UPPER EAST SIDE
1236 Lexington Avenue
New York, NY 10028
Hours: Monday to Friday 7 am to 8 pm
Saturday & Sunday 8 am to 8 pm